The courageous triumph over hardship: Brand Archetypes | Meet the Hero

Brand Archetypes | Meet The Sage. The Sage brand is a natural fit for any company that places emphasis on research and development.

Navigating the Marketing Maze: Small Business Branding Missteps. Casting a wide net trying to appeal to everyone, and reaching no one.

Branding is one of the most critical activities a company can implement. Putnam Marketing's List of How: Clear Brand Identity

Brand archetypes are a set of universal, symbolic characters or personas that help identify and differentiate a brand's personality.

Ask yourself: Do you place a high value on serving or protecting others? Is your goal to help people care for other people, pets, society...

Artificial intelligence, the ability of a computer or computer-controlled robot to perform tasks commonly associated with intelligent beings

There are so many cool resources out there for design, marketing, charts, and ideas. I've started putting them together to keep myself...